ABOUT OCRE
AI visuals directed with a photographic eye
OCRE creates premium visual content for fashion, footwear and lifestyle brands through a combination of artificial intelligence, creative direction and photographic expertise.
Founded by fashion photographer and creative director Bea Harolt, OCRE focuses on creating realistic campaigns, ecommerce imagery and social content with the consistency, quality and visual storytelling of a real production.
OUR APPROACH
AI visuals that feel like real fashion campaigns
SERVICES
Editorial Campaigns
We create complete fashion campaigns with consistent models, locations, styling and storytelling — delivering the look and feel of a real production with the flexibility of AI.
SERVICES
E-commerce Imagery
Premium product visuals, lookbooks and ecommerce content designed to elevate online stores while maintaining consistency across collections.
SERVICES
Customer & Lifestyle Content
Create realistic content showing your products worn and used by real-looking customers in everyday situations. Perfect for social media, websites, email campaigns and product launches.
TALENT & CASTING
Create the right face for every project
Every brand has a different audience, aesthetic and story to tell. We create consistent digital talent tailored to the needs of each campaign — from luxury fashion editorials to everyday lifestyle content.
Age, ethnicity, style, personality and visual identity can be adapted to fit the project while maintaining consistency across all deliverables.
Rafaela
Mediterranean luxury fashion
Sienna
Natural beauty & contemporary fashion
Emily
Jewellery, beauty & editorial campaigns
Gloria
Sophisticated, elegant and perfect for premium fashion campaigns.
Valentina
Confident, versatile and ideal for contemporary fashion brands.
Maya
Natural presence and timeless appeal for lifestyle and beauty campaigns.
Need something different?
We can create entirely custom talent designed around your brand, audience and creative direction.
Why brands work with us
Easy than traditional productions
Create complete campaigns without organizing locations, models or travel.
Consistent visual identity
Maintain the same models, locations and creative direction across an entire collection.
Cost-efficient production
Reduce production costs while keeping a premium visual standard.
Fashion photography expertise
Every project is guided by creative direction and real-world fashion photography experience.